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Radio Personality

Radio announcers perform a variety of tasks on and off the air. They announce station program information, such as program schedules and station breaks for commercials, or public service information, and they introduce and close programs. Announcers read prepared scripts or make ad lib commentary on the air, as they present news, sports, the weather, time, and commercials. If a written script is required, they may do the research and writing. Announcers also interview guests and moderate panels or discussions. Some provide commentary for the audience during sporting events, at parades, and on other occasions. Announcers often are well known to radio audiences and may make promotional appearances and do remote broadcasts for their stations.

Hours: The broadcast day is long for radio and TV stations—many are on the air 24 hours a day—so announcers can expect to work unusual hours. Many present early-morning shows, when most people are getting ready for work or commuting, while others do late-night programs. The shifts, however, may not be as varied as in the past because new technology is allowing stations to eliminate some of the overnight hours.

Opportunities: About 54 percent were employed in radio broadcasting. Another 30 percent were self-employed freelance announcers who sold their services for individual assignments to networks and stations, to advertising agencies, other independent producers, or to sponsors of local events.

Pay: Median hourly earnings of wage and salary radio and television announcers in May 2006 were $11.69. The middle 50 percent earned between $8.10 and $18.62. The lowest 10 percent earned less than $6.55, and the highest 10 percent earned more than $32.98.

Training: Entry into this occupation is highly competitive, and postsecondary education or long-term on-the-job training is common. Trainees usually must have several years of experience in the industry before receiving an opportunity to work on the air.

Citation: Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, 2008-09 Edition , Announcers, on the Internet at http://www.bls.gov/oco/ocos087.htm (visited July 22, 2009 ).

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