Public Relations

Quick Facts: Public Relations and Fundraising Managers
2012 Median Pay $95,450 per year
$45.89 per hour
Entry-Level Education Bachelor’s degree
Work Experience in a Related Occupation 5 years or more
On-the-job Training None
Number of Jobs, 2012 62,100
Job Outlook, 2012-22 13% (As fast as average)
Employment Change, 2012-22 8,000

What Public Relations and Fundraising Managers Do

Public relations managers plan and direct the creation of material that will maintain or enhance the public image of their employer or client. Fundraising managers coordinate campaigns that bring in donations for their organization.

Work Environment

Public relations and fundraising managers generally work in offices during regular business hours. However, many must travel to give speeches and meet with individuals who are important to their organization. Many work more than 40 hours per week.

How to Become a Public Relations or Fundraising Manager

Public relations and fundraising managers need at least a bachelor’s degree and some positions may require a master’s degree. Many years of related work experience is also necessary.

Pay

The median annual wage for public relations and fundraising managers was $95,450 in May 2012.

Job Outlook

Employment of public relations and fundraising managers is projected to grow 13 percent from 2012 to 2022, about as fast as the average for all occupations. Employment of public relations managers will be driven by the need for organizations to maintain their public image in a high-information age and with the growth of social media. The need to raise funds for non-profit organizations will require more fundraising managers.